Curriculum vitae

Rodrigo Viola

GTM Engineer · Revenue Operations

Montevideo, Uruguay · Remote

Canadian, Italian (EU) and Uruguayan citizen. No sponsorship needed in Canada or the EU.

Download PDF See the work

I build the tools behind outbound: how campaigns get planned and launched, how the right contacts get found, and how the email actually gets delivered. Most recently I ran revenue operations on my own at a recruiting company, across five brands. Before that I spent six years in growth and marketing operations, which is why the systems I build get used instead of shelved.

§ 01 Experience

  1. Aug 2025 – Sep 2026 · Remote

    Revenue Operations Manager, TalentStream

    Sole revenue operations owner for a recruiting company placing remote talent with US and Canadian companies. Owned outbound, enrichment and email infrastructure across five brands.

    • Built Campaign Ops, where we planned, launched and tracked every outbound campaign. Claude handled the planning, prospect search, copy and reply drafts, and the team approved each step
    • Built Enrichment Ops, an API that finds personal emails, work emails and phone numbers by checking our own data first, then trying paid providers in order of cost
    • Built Email Ops to track every sending domain and mailbox in one place, replacing five vendor dashboards and a spreadsheet
    • Moved all sending and warm-up from two old platforms onto one stack and warmed 32 domains into production
    • Found and fixed a Microsoft block that was stopping about 40% of our emails
    • Built the outbound flow for new job postings, from the incoming webhook to the live campaign, running eight campaign lists from one table
    • Set up automatic reply sorting in n8n, so nobody had to triage the inbox by hand
    • Built a pipeline that scored interview recordings with an LLM and posted feedback to Slack, and a tool to monitor our AI recruiting agent’s conversations
    • Built a dashboard tracking our spend across about twenty AI, data and automation vendors

  2. Aug 2022 – Dec 2024 · Montevideo, Uruguay

    Marketing Executive, VAIRIX Software Development

    Owned marketing for a software development agency serving US clients, and built the automation underneath it.

    • Built lead generation and marketing operations workflows in n8n, Make and custom API integrations
    • Built AI-assisted content engines for long-form and technical content
    • Connected HubSpot, Webflow and the wider stack into one system
    • Ran SEO and technical web performance work, and scaled outbound email programs

Earlier

  1. Apr 2021 – Apr 2022

    Marketing Manager, TowerHouse Studio · Montevideo

    Led marketing for a digital studio: demand generation, web presence and client campaigns.

  2. Dec 2019 – Feb 2021

    CMO, Power Global Innovation · Barcelona

    Led positioning, channel strategy and a small marketing team at an early-stage company.

  3. Jul 2017 – Dec 2019

    Founder and consultant, 1UP.uy · Uruguay

    Advised iGaming operators in Sweden and Malta on market research, growth and market entry.

  4. Nov 2015 – Jul 2017

    Product Manager, HelloNets · Montevideo

    Ran development, SEO/SEM and growth for 80+ iGaming affiliate sites in Latin America.

§ 02 Selected work

All work →

Live demos of tools I built, running on sample data.

  • Campaign Ops Outbound campaigns

    Where we planned, launched and tracked every outbound campaign.

    campaigns.rodrigo-viola.com

  • Enrichment Ops Contact enrichment

    An API that finds personal emails, work emails and phone numbers.

    enrichment.rodrigo-viola.com

  • Email Ops Email infrastructure

    Every sending domain and mailbox in one place, across the mailbox providers, Smartlead and DNS.

    email.rodrigo-viola.com

  • Agent Chat AI agent monitoring

    Every conversation our AI recruiting agent had with clients, across Slack, phone calls and email, in one chat view.

    chat.rodrigo-viola.com

  • Cost Dashboard Vendor spend

    What we spent across about twenty AI, data and automation vendors, each billed differently.

    costs.rodrigo-viola.com

§ 03 Skills

AI and agents
Claude API, Claude Code, MCP, OpenAI, OpenRouter, structured outputs, LLM-as-judge
Automation
n8n, Make, Zapier, webhooks, REST APIs, event-driven design
GTM tooling
Clay, Smartlead, HubSpot, Crustdata, GoHighLevel, ICP scoring, lead routing
Deliverability
SPF, DKIM, DMARC, domain warm-up, inbox placement testing, blacklist remediation
Data
Supabase, PostgreSQL, SQL, MongoDB, Prisma
Web
TypeScript, Next.js, React, Cloudflare, Playwright, Webflow

§ 04 Education and languages

2015 – 2017
Marketing Analyst, Universidad ORT Uruguay
2010 – 2013
Advertising, Algonquin College, Ottawa
2008 – 2009
Marketing, Sheridan College, Toronto
Languages
English and Spanish, both native

rv.rodrigo.viola@gmail.com · rodrigo-viola.com · Live demos of my work at rodrigo-viola.com/work